Casa Aurea

Touch

How cottonisation, hemp and lyocell create a soft, absorbent and quick-drying towel with a distinctive feel on the skin.

What softness means here.

How does strong hemp become a gentle towel?

Cottonisation makes the hemp fibre fine and even; lyocell adds suppleness and stability. The softness comes from the fibre itself, not from a coating that disappears after a few washes.

Does an absorbent towel have to become heavy?

No. The broad surface of the natural fibres takes up moisture quickly and releases it again just as efficiently. Gentle patting dries the skin while the towel remains pleasant in the hand.

How does a hotel find the right touch?

Not on a data sheet. With a sample in the bathroom, the spa and the property’s own laundry. We recommend testing the towel where it will need to perform every day.